Thank you for coming to visit APCO at GCP, we've joined the community of leading organisations that are committed to provide a better approach to labelling. We're committed to packaging recyclability and we use the PP5 recycling symbol on our packaging to help thousands of consumers to recycle correctly. Take a closer look at your packaging and identify 'Check It! Before You Chuck It!

The first major focus of the national campaign is Check It! Before You Chuck It, developed to remind Australians to look for the Australasian Recycling Label (ARL) on packaging every time they are at the bin and to follow its instructions to dispose of their packaging correctly.

Australians and New Zealanders care about the environment and want to do the right thing. But with hundreds of recycling labels out there, getting recycling right can be confusing and even recycling gurus get it wrong. 

The ARL removes recycling confusion. When we dispose of our waste correctly, we keep contamination out of the recycling stream and recyclable material away from landfill.

Unlike other labels, the ARL is an evidence-based system underpinned by the Packaging Recyclability Evaluation Portal (PREP). As not all packaging is created equal, not all recycling labels should be the same. It is not possible for food packaging, bottles or containers to have the ARL without a PREP assessment that backs up disposal claims. 

PREP assesses not only the materials used to manufacture a piece of packaging, but also its shape, weight, size, inks, adhesives used and many other variables. PREP simulates the behaviour of packaging in the Australian and New Zealand recycling ecosystems, from the moment it is collected to when it is sorted at Materials Recovery Facilities and in subsequent processing facilities, ready to become new packaging or a product.